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The Hotels in Mauritius The road shows are planned in Mumbai, New Delhi, Bangalore and Kolkotta in September to ensure better visibility to "Little India" in the Great Peninsula. A Film Fair will be held in October and a BMW Golf Competition in sixteen cities across India. This type of aggressive promotion campaign of the MTPA which will last until 2011, should result in a flow of additional tourists in years to come. However, this possibility has all the appearance of a double-edged sword, for if it is welcomed by the tour operator it would raise many fears. Indeed, the supply of many hotels in Mauritius does not correspond to the requirements of Indian customers. There is a huge difference between the needs of Indian tourists and that most of our hotels have to offer. According to Seaside Holidays, we are putting the cart before the horse. And this may be bad a publicity. But according to Mystic Vacations there have been many positive changes over the last five years. But some hotels are very reluctant to host Indian tourists. The director explained that this reluctance stems from the fact that the expectations of Indian tourists are different from those of traditional clienteles. The Indians will not change their eating habits or, in some cases, how to groom themselves. Moreover, some Indian tourists reported to the journalist of Express news the agony they experience in their hotel situated on the west coast. There is absolutely no variety of vegetarian food. The Mauritius hotels could earn more if they change their products to meet the expectations of Indian customers. India is a potential market of several hundreds of millions of tourists. It is a promising market, especially with the ongoing crisis in Europe. It is regretful that the majority of hotels in Mauritius consider the Indian market as an alternative market. The Indian tourists are interested to them only during the off season. Some hotels which focus on the Indian market have an annual load factor of over 80%. These hotels have employees of Indian leaders and even Indian Public Relations Officers. And their strategy has paid off. |
